We Live to Discover

Jack Wolfskin lives to discover and encourages people to go on new outdoor adventures, connecting with nature and rewilding themselves. Through sustainable German engineered apparel, footwear and equipment that protects and inspires, we enable everyone to experience more moments of outdoor discovery. Our success is based on a shared wanderlust and the collective input from our team of free spirits, forward thinkers and discoverers. Sharing the same values, we focus on having a positive impact through product innovations, more sustainable solutions and business practices as well as advocacy programs.
We encourage an open forum of ideas throughout all departments and honor collaborative discoverers who lead by introducing new paths. A career with Jack Wolfskin is anything but ordinary.
We Live to Discover

Jack Wolfskin lives to discover and encourages people to go on new outdoor adventures, connecting with nature and rewilding themselves. Through sustainable German engineered apparel, footwear and equipment that protects and inspires, we enable everyone to experience more moments of outdoor discovery. Our success is based on a shared wanderlust and the collective input from our team of free spirits, forward thinkers and discoverers. Sharing the same values, we focus on having a positive impact through product innovations, more sustainable solutions and business practices as well as advocacy programs.
We encourage an open forum of ideas throughout all departments and honor collaborative discoverers who lead by introducing new paths. A career with Jack Wolfskin is anything but ordinary.
Is it time for a change? If so, then we are looking for you to join our e-commerce department as SEM Manager (SEA & SEO) (m/f/d) at our headquarters in Idstein as soon as possible.
As part of the E-Commerce & Digital team, you will be responsible for important topics relating to our Jack Wolfskin online stores. In this dynamic environment, you will professionally coordinate the various requirements of the different specialist departments and external service providers - and thus contribute creatively, with strong implementation skills and vision to our joint success.
Set off with us!
  • You are responsible for SEM and are the internal contact person for all SEA and SEO topics
  • You have experience with the Google Marketing Platform - especially with Google Analytics, Google Tag Manager, Google Data Studio - as well as bid management tool knowledge
  • Strategic and operational support and optimization of search engines (Google, Bing)
  • Alignment and implementation of SEA measures, using tracking technologies and systems as a basis for the development of the SEM strategy and integration with other online channels
  • Adaptation, development and prioritization of topics and functional areas in SEM according to strategic objectives as well as further development of operational processes and procedures
  • Initiating and managing overarching and cross-functional SEM projects, particularly in the area of SEO (both technical and content)
  • Identifying and implementing innovative topics and products in the area of SEM
  • Operational SEA budget control and forecast calculation
  • Independently setting up and providing analyses and reports for management
  • Developing data-driven optimization proposals for e-commerce processes
  • Creation of evaluations for ad hoc requests
  • Monitoring and reporting of online marketing KPIs and deriving recommendations for action
  • You understand the synergies of the individual Google products and can use them strategically and profitably for our company
Your DNA for Jack Wolfskin:
  • Completed studies in the field of e-commerce / marketing / IT or comparable training
  • In-depth experience in the use of online marketing and bid management tools in the area of SEA
  • Very good knowledge of the relevant SEO analysis tools (Sistrix, Google Analytics, Search Console, Screaming Frog or similar) is required
  • Initial knowledge of performance display, social media, newslettering and affiliate desirable
  • You have basic knowledge of the web technologies required for SEO (HTML, CSS) and content management systems
  • Experience in web analytics and experience in the evaluation of A/B tests
  • Enjoy working with numbers and have a very good technical understanding
  • High level of responsibility, independent and structured way of working
  • Team player, strong communicator and strong "hands-on" mentality
  • Very good written and spoken German and English skills
  • Confident handling of MS Office applications
We are an outdoor gear company and we act like it
  • Exciting product world and international environment in a responsible and sustainable company
  • Flexible and hybrid working
  • Attractive employee discounts and additional company benefits
  • Free water, coffee and tea specialties
  • Informal culture and casual dress code
  • Bike leasing, monthly subsidy for up to two leasing contracts
  • EGYM, company fitness with access to over 7000 studios
  • Team events and sports activities in nature and in our own gym
  • Likeminded, our partner for mental health with many training opportunities
  • Mobile working from abroad, up to 4 weeks
  • Company language German and English, access to language courses
  • Employees recruit employees, cash bonuses for those who pass their probationary period
Want to join us?
We look forward to receiving your electronic application, including your earliest possible starting date and salary expectations, exclusively via our online careers portal.

Job Details

Title
SEM Manager (SEA & SEO)
Area of activity
E-Commerce & Digital
Location
Idstein (Headquarter)
Entry level
Management
Start date
as soon as possible
Contract type
no specification

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Contact us

Do you have any questions about job vacancies, application processes, speculative applications or other topics? Please feel free to contact our HR specialists:

HR specialists
recruiting@jack-wolfskin.com
Please note:
We can only answer questions here and do not accept applications sent to this email address. Please submit applications online via our career portal. Email applications will not processed.
Please note: We can only answer questions here and do not accept applications sent to this email address. Please submit applications online via our career portal. Email applications will not processed.